What is keyword research?
mostly the keyword research starts when we try to find the keywords that people enter into search engines. It is really helpful to have Information about these actual search terms for content strategy or marketing strategy. In this article i am going to tell you about the keyword research process and narrow down a list of conditions you can target.
In this way, you will be able to install and implement a strong keyword strategy that helps you to get those search words that you really care about.
Best SEO Keyword Research Tools
1. Google Keyword Planner
Google Keyword Planner Tool is one of the favorites and most using platform for keyword researching tools. It is the most popular keyword planner tool because it is free and directly integrated with Google AdWords. Basically, it is designed advertising, however, it can also be utilized to research the organic keywords by optimizing the results for any of your competitors.
To begin using this tool you must have an AdWords account (which you can create for free).
Features: The biggest feature of the Keyword Planner tool is deep information on Google (biggest search engine).
Limitations: In some ways, there is also a limit. It doesn’t tell you how your site or a given keyword is doing on other search engines, you will not find it here.
Pricing: Free to use.
Sometimes people plan to do SEO and PPC together, in this case, keyword planner helps to determine which keyword are well organized or targeted with advertising. You can also use the suggestions of the base planner as a base to create long-tailed keywords, With the help of some of the other tools given below.
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SEMRUSH is not the only specific keyword research tool; It provides much more than just researching keywords. Masters in his area, SEMRUSH is a single-stop shop with an effective keyword research tool that has a large number of features.
This allows you to find short-tail and long-tail keywords, so you can target and beat your competition.
- You can get in-depth information:
- Traffic stats
- Search engine report
- Adsense CPC
- And so many other details that you need to properly manage an SEO campaign.
You can find keywords that your competitors are estimating and the value of these keywords based on many web performance indicators.
With SEMrush you can find your competitor’s landing page to brainstorm on your own content optimization. By using competitive research toolkit and organic competitors report you can understand the strengths and weaknesses of SEO strategies of your competitors.
KWFinder is the best tool for long tail keyword research tool but also good work for short keyword, with a great interface. It shows you trends, search volume, CPC and level of difficulty in the results. They are new to the market, yet they are one of the fastest growing SEO equipment company.
KWFinder helps you get keywords that will help you to run highly targeted traffic. You can quickly find long-tailed keywords by using keyword-based research options. It is not a brain that content that solves the problem helps us to get more targeted traffic and conversions. KWFinder also helps you dig into local keyword research – you can target your search results by city, state, or country.
4. Ahrefs Keyword Explorer tool
Ahrefs is one of the most popular keyword tools from there. What I really like about them, this keyword has a detailed description, including difficulty. Ahrefs also uses clickstream data to show how many clicks you get from search engines. It can be really helpful after knowledge graph integration because many keywords can have a lot of traffic, but they hardly get a click from the search engine. The reason, they get answers directly from Google search results.
5. Moz’s Keyword Explorer
Moz, introduce a new tool is Keyword Explorer which adds some additional dimension to keyword research. Keyword Explorer offers:
Opportunity: Relative CTR on Organic Results on a SERP
Importance: How important is the keyword for your campaign
Possible: A combination of all keyword metrics that helps you prioritize
The tool attracts keyword planner, Google suggestions, and related searches. You can easily upload a list of keywords that you have already developed on Keyword Explorer and get even more information.
Keyword Planner also provides a deep understanding of why there is some page rank in SERPs based on the link and social data. This keyword can help you plan your SEO strategy beyond research.
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The tool attracts keyword planner, Google suggestions, and related searches. Keyword Planner also provides a deep understanding of why there are some page rank in SERPs based on the link and social data. This keyword can help you plan your SEO strategy beyond research.
Keyword Tool is a great platform for keyword data mining. This keyword tool uses Google Autocomplete data to create its database of long-tail keyword suggestions, it also works for short keywords.
Anyone using Google’s Keyword Planner for keyword research should use the Keyword Tool. Since Keyword Planner is designed for advertisers, it does not always show attractive long-tail keywords, which manages to capture the keyword tool.
This tool is free for the first 750+ keyword suggestions; and it shows you the data such as search volume, CPC on AdWords, and competition to sign up for the Pro version. You can also export your results to CSV. Another good feature of the Keyword Tool is that it also helps you find long tail-oriented keywords for YouTube, Bing, Amazon and App Store.